Janelle Mughannam


Janelle Mughannam is a Certified Fitness Trainer, food, and lifestyle Vlogger who is known on YouTube as Coco Janelle. She has earned more than 40,000 subscribers creating exercise videos, meal prep tips, and clothing hauls, amongst other vlogs.

Coco Janelle is a California-based brand ambassador, she has become popular on Instagram, earning upwards of 218,000 followers.

She is of Palestinian, Egyptian and Jordanian descent. She has one sister, Celine, and one brother, Farris. She is in business with her younger sister, Celine “Cece” who is also a Fitness and Fashion Influencer on Instagram.

I was given the opportunity to interview Janelle Mughannam, here’s what Janelle “Coco” had to say ….

What inspired you to create FITWSIS?

At first our account started as a fitness account that shares tips and secrets about fitness. Today we transformed it into a start-up business with clients from all over the world.  Our mission is to guide people towards a healthier lifestyle. Every body is unique; each with its own strengths and limitations. Our method is to motivate and inspire you in any way possible. Our aim is not only to transform your body, but to influence you in making more mindful decisions when it comes to your health. We believe in finding the pleasurable side of fitness, and while there may be a sore muscle or two along the way, the amount of fun and levels of energy you will experience will far exceed the discomfort.

What have you learned during this journey?

I learned to work harder and to manage my time. Running a start-up business by yourself is difficult. My sister and I do all the work ourselves and it definitely  taught us to not procrastinate and to be better every single day.

Define beauty in your own words?

Beauty is something we cannot see because its from within 🙂

What is it like working with your sister on fitwsis, that not only benefits you guys but it is also helping people to live a better and happy life?

We love it! I feel like it has also brought us closer:) Plus working with a sibling is easier because you can fight and argue about something and be fine 2 seconds later lol. We have similar minds so we are always bouncing ideas off of each other. We also have duties and individual jobs within our company which helps us stay on top on everything!

Of all the people in the fitness world, who would you love to collaborate with if given the opportunity?

Good question!!! My sister and I love @stef_fit. We see ourselves in her and we would love to work with her one day!

What advice can you give to young women who are interested in following your footsteps?

DO NOT RUSH. I feel like when I rush or push things they never work out as planned. If you want to start your own business there are alot of conditions you must accomplish first before diving head first. You need a plan, you need a targeted audience and you need an investment! Take your time to make sure everything you release is perfect and neat.

What aspect of this artistry excites you the most?

We love receiving messages and emails from girls who have seen results using our plans. That is probably the most satisfying thing about what we do. Seeing others happy, motivated, and inspired from FITWSIS is the icing on the cake. Thats when we know we made it!

What goals do you want to accomplish in your career and in life

Currently I am just trying to hustle as much as I can NOW so I can be great LATER.

Do you have any beauty routines and if so, what are they?

I have really sensitive skin so I take my time with my skin care routine though the day. I love taking myself to the spa or salon to get pampered every now and then 🙂 I think its important to take care of yourself, especially us girls

Do you have any upcoming events or plans we should watch out for?

I guess you’ll have to wait and see:)

What do you think is the most significant barrier to female leadership?

I feel its because not enough women are supporting women who are on the top. If we have more women out there inspiring and changing the world then us women who concur. The future is female 🙂

Describe yourself in one word?

SPONTANEOUS!!I am always always up for new adventures and experiences.

I read that you are in College, what is your major?

I majored in Business Marketing and I have a concentration in Wine Studies. Yes wine:) I grew up in Sonoma County (near Napa which is the wine country of America).

Name 2 your beauty must-haves |Name 2 of your fitness must-haves

Beauty must-haves: Sunscreen + Moisturizer | Fitness must-haves: Water bottle + Music

Is there any woman who inspires you? Why?

My mother. She’s the most hard working person I know. I aspire to be as great as her one day.

What is your favorite healthy snack?

I love cheese platters with fruit!

Which one do you like better: being a YouTuber or being a Certified Fitness Trainer/Business Owner

I love youtube (even though I do not do it as much) because it showcases my personality 🙂

What is your favorite quote/poem?

“Girls Compete Women Empower” and “A year from now you’re going to wish you started today.”


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